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Abstract or Description
Surfers for Cetaceans (S4C) is dedicated to the conservation and protection of marine wildlife, in particular whales and dolphins also known as cetaceans.
The organization’s primary markets are ocean-minded people including surfers, sailors, and divers. S4C also attracts environmental enthusiasts and animal rights activists.
Resources such as funding, volunteers, brand recognition and awareness limit the organization’s ability to execute its mission.
case for support, fundraising, marketing, nonprofit, administration, management
Nonprofit Administration and Management
Digital USD Citation
Surfers for Cetaceans, "Surfers for Cetaceans Marketing Strategy" (2012). Fundraising and Marketing. 5.